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2018 Kickoff Member Meeting feat. Shauna Mackenzie VanBogart

  • The Macintosh 479 King Street Charleston, SC, 29403 United States (map)

Join us for our first Member Meeting of the year featuring Shauna Mackenzie VanBogart, Founder of Best Kept Self.

This is a member's only event that features a keynote speaker, business development break-out session, and an opportunity to connect with local female founders in a meaningful way.

Admission is free to all active WEofC members. Non-members can purchase a ticket for $25 when referred by a member, here.

Eats & Drinks provided by:
Miss Katie's Sweets (April Floyd)
Pluff Cakes (Mei Shih)

Presentation Summary & Keynote Speaker Bio:

Define Your Sweet Spot & Create A Fail-Proof Business 

Let’s work together to identify your Sweet Spot - your unique thumbprint for how you operate your business and deliver your products/services to the world. Implement this proven formula and you’ll discover the possibility of turning profit by focusing only on the 20% of activities that deliver 80% of your results. Execute on it successfully and you’ll discover YOUR unique way of running your company that induces flow, keeps your energy high, and your time and money drains at a minimum. You’ll walk away with the tools to achieve maximum impact with your audience by creating your own customer journey roadmap and marketing blueprint as it relates to operating exclusively from your Sweet Spot. Bottom line: time to make more more money by doing and selling less. 


Shauna Mackenzie VanBogart, Best Kept Self

Shauna started her entrepreneurial career as an image consultant in 2007, launching the first and only full-service image consulting firm in South. A couple years into her consulting career, she noticed a huge need and opportunity to fill a training gap in the image industry by combining the technical education with business building skills.

She capitalized on this opportunity in 2010 to officially launch the Studio for Image Professionals, which initially housed an introductory course and a six-week certification program. It now operates as a full-fledge online school for aspiring image consultants offering four unique certification programs and is noted as the most robust e-learning platform in the industry.  

Her expertise in communication, personal branding and entrepreneurship has been featured in Huffington post, YFS Magazine,, and other media outlets. She has a graduate degree in Communication and Leadership Studies from Gonzaga University, an undergraduate degree in Communication Studies and Business Administration, and a Certificate in Entrepreneurship from the University of Iowa. She is a 40 under 40 award winner and named one of Charleston’s Most Influential Women in Business.

A Note About Member Meetings

Your commitment as a member includes attendance at our quarterly Member Meetings. Our Member Feedback Form is always open for you to help us guide and shape our organization.