On January 19, Women Entrepreneurs of Charleston kicked off the new year with a meeting at The McIntosh featuring keynote speaker Shauna Van Bogart, founder of Best Kept Self and The School for Image Professionals. Shauna’s presentation focused on the idea of finding your “Sweet Spot” in business-- that place where you’re operating in your zone of genius and focusing on your ideal audience.
Shauna covered more than an hour’s worth of material. Check out a recap here!
"This event is for everyone. It is for every woman and it is for every woman who owns a business or aspires to. It is for every man who is looking for a way to join the conversation and give support to women in business in a meaningful way. And it is for every student and young person who will have a better chance at success by learning from those who have gone before them."
WEofC Gives a DIY Twist on Marketing.
A special thank you to the WEofC members, guests, speakers and vendors for a truly successful July workshop!
Turning introspection into action was the overwhelming theme of the day at our DIY Marketing for Small Business Workshop. Speaker Nikki Seibert of Wit Meets Grit shared her insight on S.W.O.T. Analysis...
When I think about entrepreneurship, I think about creating an entity that solves a need — be it climate change or better diapers for babies, energy efficient cars or longer lasting lipgloss. I also think about profitability, more vacations, office hours I control, and getting to go on more fieldtrips with my son.
"I'm determined to create runway for the women who will come after us: The women who are graduating from college and want to change the world, not earn a pension; the mothers who want to be able to stay home and nurse their sick kindergartener; and the women not ready to retire, but seeking their next career challenge, this time, an idea of their own."
"Women entrepreneurs have a huge blindspot. While we're tackling our never-ending to-do list of building business models and cash flow budgets, hiring, selling, learning new software, raising capital, networking, building our next marketing campaign—all while juggling our responsibilities at home like the wonder women we are—there's a giant force about to hit us in the rear out of nowhere..."