Entrepreneurs' focus is rightly on the product or service they’re offering, not their brand as a whole. When it comes to branding, they don’t know what they don’t know. This workshop gives entrepreneurs a massive leg-up with a checklist of all the things their brand includes and an awareness of how each can impact their overall success. Attendees walk away with a checklist they can work through themselves—if they're truly scrappy.
Over the last 20 years Haile has developed a creative process that is based on strategy. An articulated brand strategy will bring focus and clarity to your business and help guide projects like web design and brand refreshes. During this fast-paced working session Haile will lead you though brand exercises that will challenge the way you think about branding and uncover your core brand attributes.